Kickpin is the premier boutique for rare, limited release sneakers from Adidas, Nike, Jordan brand and others. Founded by brothers Drew and Jamie Frank in 2016 in El Paso, Texas.
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My task was to redesign the user interface for the e-commerce store and come up with a new creative direction based on their unique brand identity. With a focus towards a younger target audience, I emphasized on user interactivity and the increase of user engagement with the website and with their growing social media presence.